Top 5 Photo and Video Apps in New Zealand Q3 2021: Performance Overview

In the third quarter of 2021, the top 5 photo and video applications in New Zealand showcased varying performance trends across downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insights into the market dynamics for these popular apps.

Instagram experienced fluctuations in both weekly downloads and revenue. Downloads peaked at approximately 14.9K in early August, with a notable dip to around 9.1K by the end of the month. Revenue showed a similar pattern, peaking at $254 in early September before settling at around $209 by the end of the quarter. Active users remained relatively stable, hovering around 1.6M to 1.7M throughout the quarter.

YouTube: Watch, Listen, Stream maintained a steady revenue stream, averaging around $38K per week, with minor peaks and troughs. Downloads varied, starting at 7.7K in late June and reaching up to 9.1K by the end of September. Active users consistently stayed above 3.2M, peaking at 3.4M in late August.

Snapchat saw a steady increase in downloads mid-quarter, peaking at around 11.1K in late July. Revenue remained modest, peaking at $44 in mid-September. Active users fluctuated slightly, with a peak of approximately 1.3M in late July before stabilizing around 1.2M.

CapCut - Video Editor exhibited consistent growth in downloads, peaking at around 5.1K in late September. Active users also showed an upward trend, increasing from around 39.2K in late June to approximately 55K by the end of the quarter.

Twitch: Live Streaming experienced significant revenue peaks, notably reaching $30.6K in mid-August. Downloads showed a peak of around 5.8K in late August, with active users peaking at approximately 70.5K in the same period.

For more detailed insights and data, visit Sensor Tower.